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World NGO Day: Four organisations catalysing transformative social change

Launched meaningful initiatives that are impacting millions of lives

Lucknow,

27 Feb (HS): According

to the Central Statistical Organisation (CSO), India has over 33 lakh

non-governmental organisations (NGOs) as of 2024. While their collective impact

could have driven significant societal and economic progress, their sheer

number makes it difficult to evaluate each one’s contribution. Still, some NGOs

have profoundly impacted lives through meaningful interventions, emerging as torchbearers

of positive change. On World NGO Day (February 27), here is a curated list of

four organisations and their most successful initiatives that are uplifting

communities. From feeding millions of schoolchildren to empowering adolescent

girls and promoting sustainable rural development, they truly embody innovation

and compassion.

Pratham –

Teaching at the Right Level: One of India’s largest non-governmental

organisations, Pratham was co-founded by Madhav Chavan and Farida Lambay in

1995 to provide preschool education to children in slums. Today, it operates

across 23 states and union territories in India, with supporting chapters in

the United States, UK, Germany, Sweden, and Australia. Among its most successful

initiatives is ‘Teaching at the Right Level (TaRL),’ a structured approach to

improving foundational learning. Between 2012 and 2017, Pratham focused on

helping children in Grade-Three and above to catch up on basic reading and

arithmetic through TaRL. Designed for government school students in Grades

Three to five, the programme consists of intensive learning camps lasting 30 to

50 days or three to five cycles of 10 days each. By the final camp, over 70% of

children can read simple texts fluently and perform basic arithmetic with

confidence.

Transform

Rural India (TRI) – Millionaire Farmer Development Programme (MFDP):

Making a

lasting impact across eight states, 42 districts, 165 blocks, 2,405 grama

panchayats, and 20,399 villages, Transform Rural India (TRI) is one of the

country’s most successful non-profit organisations working in rural

development. With a vision to design systemic solutions for change and expand

opportunities for rural communities, TRI is redefining rural development.

One of its

most impactful initiatives is the ‘Millionaire Farmer Development Programme

(MFDP),’ which classifies farmers into three categories, small, medium and star

farmers. The programme connects star farmers with medium and small farmers,

equipping them with knowledge on crop selection, efficient production

techniques, market opportunities, and government support. It also provides

training in modern agricultural practices and access to initiatives like the

Birsa Green Village Scheme, irrigation enhancement projects, and carbon credit

programmes. Farmers participating in MFDP are now earning lakhs by applying

these techniques. The success of the MFDP has been particularly evident in

regions like Jharkhand, with farmers like Haricharan Oraon and Nikki Kumari

already gaining wide attention as millionaire farmers.

Population

Foundation of India – Main Kuch Bhi Kar Sakti Hoon (MKBKSH): Founded in 1970 by

the late JRD Tata, the Population Foundation of India is a leading NGO focused

on population dynamics, gender equity, and sexual and reproductive health (SRH)

through impactful grassroots initiatives. In 2014, it launched Main Kuch Bhi

Kar Sakti Hoon (MKBKSH), an entertainment-education initiative promoting gender

equality, women’s empowerment and health-seeking behaviours. Spanning three

seasons, the series aired 183 episodes on Doordarshan and All India Radio,

reaching 150 million people across India. The audience comprised 52% women and

48% men, with 40% aged between 15–24. Evaluation of the seasons revealed a

major increase in positive attitudes and awareness of various SRH-related

issues among viewers.

In 2019,

as part of MKBKSH, it introduced SnehAI, a free chatbot hosted on Facebook

Messenger. Modelled after Dr. Sneha, the lead protagonist of the MKBKSH show,

the chatbot serves as a personalised, non-judgmental companion, offering

guidance on virginity, safe online behaviour, contraception, puberty, mental

health, consent, gender-based violence, same-sex attraction and masturbation,

the topics often considered taboo. Since its launch, SnehAI has facilitated

over 2.4 million conversations and reached 22 million people through online

promotions, making it one of the most impactful chatbots of its kind.

Goonj –

Not Just A Piece of Cloth: An award-winning social enterprise, Goonj aims to

foster an equitable relationship of strength and dignity between urban and

rural India by utilising underutilised materials as a tool for development. By

repurposing urban surplus materials to address basic issues in underserved

regions and involving local communities in designing and implementing their

solutions, Goonj has launched several impactful initiatives. These efforts

empower people with knowledge and dignity.

One of

Goonj’s major initiatives, ‘Not Just a Piece of Cloth (NJPC),’ encourages urban

populations to contribute cloth for making MY Pads – cloth sanitary pads for

women in rural areas who struggle to access basic hygiene products. For over

two decades, Goonj has worked across India to help women in rural areas

transition from using cloth to sanitary pads. To date, more than 5 million MY

Pads made from urban surplus cloth have reached women nationwide. In the

Delhi-NCR region alone, Goonj has distributed pads to over 1,000 women.

Hindusthan Samachar / Abhishek Awasthi

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